This policy should be read alongside our Privacy Policy, which explains how we process personal data.
By continuing to use our Website, you acknowledge that cookies may be used in accordance with this Cookie Policy and your selected cookie preferences.
What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help websites function properly, improve user experience, analyse website performance, and support marketing and advertising activities.
Cookies may collect information about your device, browser, browsing activity, and preferences. Some cookies are essential for the operation of the Website, while others require your consent before they are placed on your device.
Types of Cookies We Use
We use the following categories of cookies on our Website:
Strictly Necessary Cookies
These cookies are essential for the Website to function correctly and securely. They enable core functionality such as page navigation, security, network management, and accessibility features.
| Host | Cookie Name | Description | Expiry |
|---|---|---|---|
| .squidocean.com | _cfuvid | Cloudflare sets this cookie to track users across sessions to optimise user experience by maintaining session consistency and providing personalised services. | Session |
| .cookiepro.com | __cf_bm | This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. | 1 Hour |
| api.userback.io | AWSALBCORS | Amazon Web Services sets this cookie for load balancing. | 7 Days |
| .squidocean.com | OptanonConsent | OneTrust sets this cookie to store details about the site’s cookie category and check whether visitors have given or withdrawn consent from the use of each category. | 1 Month |
| .squidocean.com | OptanonAlertBoxClosed | OneTrust sets this cookie to allow it to set cookies based on the user’s consent and hide the cookies banner once the user has read and acknowledged it. | 1 Month |
These cookies cannot be disabled through our cookie banner because the Website may not function properly without them.
Performance and Analytics Cookies
These cookies help us understand how visitors use our Website by collecting anonymised or aggregated information, such as which pages are visited most frequently and how users navigate the site.
This information helps us improve Website performance, usability, and content.
| Host | Cookie Name | Description | Expiry |
|---|---|---|---|
| .squidocean.com | _hjSessionUser_* | Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same user ID, which persists in the Hotjar User ID, which is unique to that site. | 1 Year |
| .squidocean.com | _hjSession_* | Hotjar sets this cookie to ensure data from subsequent visits to the same site is attributed to the same site, within the current session window. | 1 Hour |
| .squidocean.com | _ga | Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. | 1 Year 1 Month 4 Days |
| .squidocean.com | _ga_* | Google Analytics sets this cookie to store and count page views. | 1 Year 1 Month 4 Days |
| api.userback.io | AWSALB | AWSALB is an application load balancer cookie set by Amazon Web Services to map the session to the target. | 7 Days |
Functionality Cookies
These cookies remember choices you make, such as language preferences or region settings, to provide a more personalised experience.
Advertising and Targeting Cookies
These cookies may be set by us or by third-party advertising and social media providers. They help us measure the effectiveness of campaigns and deliver more relevant advertising and content based on your interests.
If you disable these cookies, you may still see advertising, but it may be less relevant to you.
| Host | Cookie Name | Description | Expiry |
|---|---|---|---|
| .squidocean.com | _gcl_au | Google Tag Manager sets this cookie to experiment with advertisement efficiency of websites using their services. | 3 Months |
First-Party and Third-Party Cookies
Some cookies are placed directly by Squid Ocean (first-party cookies), while others are placed by trusted third-party services (third-party cookies).
Third-party providers may include analytics, advertising, video hosting, CRM, and social media platforms.
We may use services such as:
- Google Analytics
- Google Ads
- Meta / Facebook
- Vimeo or YouTube
- HubSpot
- CookieYes
These providers may process information in accordance with their own privacy policies.
How Long Cookies Remain on Your Device
Cookies can remain on your device for different periods of time:
Session Cookies
These are temporary cookies that expire when you close your browser.
Persistent Cookies
These remain on your device until they expire or are manually deleted. They help recognise your device and remember preferences between visits.
Specific cookie durations are listed in the cookie table below.
Managing Your Cookie Preferences
When you first visit our Website, you will be presented with a cookie banner that allows you to:
- Accept all cookies
- Reject non-essential cookies
- Customise your cookie preferences
You can change or withdraw your consent at any time through the Cookie Settings link available on our Website.
Most web browsers also allow you to control cookies through browser settings. You can:
- Delete stored cookies
- Block certain cookies
- Disable all cookies
- Receive notifications before cookies are placed
Please note that disabling certain cookies may affect Website functionality and performance.
To learn more about cookies and how to manage them, visit:
https://www.aboutcookies.org
https://www.youronlinechoices.com/uk/
Similar Technologies
We may also use similar technologies such as tracking pixels, tags, and scripts to analyse Website usage, measure marketing performance, and improve user experience.
These technologies may collect information about interactions with our Website, emails, or advertisements.
Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect legal, technical, or operational changes.
Any updates will be posted on this page with a revised Last updated date.
Contact Us
If you have any questions about this Cookie Policy or our use of cookies, please contact:
Squid Ocean Ltd
24 Pepper Street
London, SE1 0EB
United Kingdom
Email: hello@squidocean.com
Website: https://www.squidocean.com/
